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Project: Brand Identity
Oak & Ember is a rustic, cozy coffee shop located in the heart of Vermont in need of a solid brand identity to attract their target audience.
Solution: I created a full logo suite, typography pairings, color palette, hand drawn illustrations, social graphics, mock ups and more to bring their brand to life.
In a world that moves too fast, Oak & Ember was born from the simple belief that coffee should be more than just a drink—it should be a pause, a ritual, and a gathering place. The name itself holds our essence: “Oak”, for its strength, grounding, and timeless beauty. “Ember”, for the warmth, glow, and quiet spark of connection that lingers long after the cup is empty.
At Oak & Ember, coffee isn’t rushed. Beans are sourced with care, roasted with intention, and brewed with patience. Each cup carries a story—one that invites friends to linger a little longer, strangers to become neighbors, and quiet thinkers to find their calm. This is more than a café. It’s a hearth. A place where community gathers, conversations spark, and life slows down just enough for you to savor it.
Welcome to Oak & Ember—where every sip feels like coming home.​
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